SAN MATEO, Calif., May 21, 2026 — GoPro, Inc. (NASDAQ: GPRO) today unveiled its most radical engineering leap to date: the MISSION 1 Series. Breaking away from traditional action camera constraints, the MISSION 1, MISSION 1 PRO, and MISSION 1 PRO Grip Edition arrive as the world’s smallest, lightest, and most rugged 8K and 4K Open Gate cinema cameras.
Designed from the ground up for elite filmmakers and creators, the ecosystem features a massive 50MP 1-inch sensor, the ultra-efficient GP3 processor, and a complete suite of professional, production-ready accessories. Pre-orders are officially live today at GoPro.com, with global retail and shipping slated for May 28, 2026.
To see the new imaging pipeline in action, creators can watch the cinematic MISSION 1 Series launch film on GoPro’s official YouTube channel—shot 100% on the new camera system.
The Flagship: MISSION 1 PRO
Built for mission-critical reliability in the most demanding environments on earth, the flagship MISSION 1 PRO combines cinematic resolution with unparalleled thermal stamina and battery efficiency.
- Cinematic Video Resolution: Capture jaw-dropping 8K60, 4K240, and 1080p960 video in standard 16:9, alongside ultra-flexible 8K30 and 4K120 Open Gate 4:3 formats designed for effortless multi-platform reframing.
- Next-Gen Optics & Silicon: Equipped with an all-new 50MP 1-inch sensor for pristine low-light performance and 50MP RAW still image capture, all powered by the high-efficiency GP3 processor.
- Rugged Architecture: Completely waterproof down to 66ft (20m) straight out of the box without an external housing.
- Pricing & Availability: $699.99 MSRP ($599.99 for existing GoPro Subscribers at GoPro.com). On-shelf and shipping May 28th.
MISSION 1 PRO Grip Edition: Ultimate Run-and-Gun
For documentary filmmakers, street photographers, and travel creators, the MISSION 1 PRO Grip Edition bundles the flagship camera with an innovative, multi-tier tactile solution.
- 2-in-1 Stabilization Cage: Functions as an ergonomic, lightweight grip for steady, one-handed tracking shots, or quickly transforms into a rugged metal cage for heavy-duty armor plating and vertical mounting versatility.
- Production Expansion: Built-in cold shoe mounts, 1/4-20 tripod threading, and magnetic latch mounting for instantaneous accessory swaps.
- Pricing: $779.99 MSRP ($679.99 for existing GoPro Subscribers at GoPro.com).
MISSION 1: Professional Image Quality Simplified
The MISSION 1 delivers the exact same 50MP 1-inch sensor, low-light performance, RAW still capture, and hyper-efficient GP3 brain as the flagship model, tailored for creators who don’t require extreme 8K framing.
- Optimized Frame Rates: Formatted for 4K120 Open Gate capture, alongside 8K30, 4K120, and 1080p240 video in 16:9.
- Pricing: $599.99 MSRP ($499.99 for existing GoPro Subscribers at GoPro.com).
The Made-for-MISSION 1 Ecosystem
GoPro has launched a comprehensive ecosystem of professional-grade accessories alongside the cameras, available for pre-order today:
- Point-and-Shoot Grip ($99.99): An ergonomic standalone variant of the metal-cage system featuring cold shoe integration for mics and lights, pass-through access to the camera’s integrated fingers, and magnetic mounting.
- Enduro 2 Battery ($34.99): Boasts a massive 2150mAh capacity, yielding up to 5+ hours of continuous 1080p30 recording or 3+ hours of 4K30 capture on a single charge, alongside expanded thermal resilience. (Backward compatible with HERO13 Black).
- Dual Battery Charger ($79.99): The fastest charging solution in GoPro history. Restores a single Enduro 2 battery from 0% to 80% in just 21 minutes, or two batteries simultaneously to 80% in 48 minutes. Unplugged fuel-gauge checking allows creators to check status on the move.
- M-Series ND Filters ($99.99): A premium 4-pack (ND8, ND16, ND32, ND64) that the MISSION 1 cameras auto-detect upon installation, automatically adjusting shutter speed to maintain perfect, cinematic motion blur and exposure control.
- Protective Housing ($59.99): Deep-sea armor that extends the camera’s waterproofing down to an incredible 196ft (60m), complete with dual horizontal and vertical mounting fingers.
- Light Mod 2 ($59.99): Pumps out a blinding 200 lumens of optimized, diffuse LED lighting. Features a 33% increase in battery capacity for up to 100% longer runtimes compared to previous mods.
All cameras, accessories, and activity-specific bundles will begin shipping to pre-order customers and hitting global retail shelves on May 28, 2026. Reserve yours today at GoPro.com.
